Frequently Asked Questions
Which industry sectors are of interest to Inter123?
Inter123 specializes in investing in Information Technology and New Media companies. We are particularly interested in e-commerce opportunities related to Affiliate Marketing and Sales. We are also interested in wholesale purchases of intellectual property, certain digital assets, and profitable businesses in our sectors of interest. We invest in both public and private companies.
Beyond Inter123's financial investment, what is the nature of your involvement in the day-to-day management of the company?
In addition to our passive investments in portfolio companies, Inter123 enters into arrangements whereby we take an active role in management. This allows us to leverage our significant business expertise in IT and new media and our network of professional contacts to contribute to the development of high-value companies.
At what business stage does Inter123 step in?
Inter123 is interested in getting involved in an early stage company with the potential to generate profits in the near term. We are also open to investing and managing a company in expansion stage or a spinout, as well as participating in a recapitalization.
What does Inter123 look for in a business plan?
We look closely at the backgrounds of the current management team to ensure they have a solid understanding of the business and the skills to bring the company to the next level. We're interested in seeing how robust your business model is and what unique selling propositions you may have.
We'll review your marketing strategy to see how you define your competition and what tactics you employ in your marketing and communications plan. We'll look at your branding strategy and your approach to delivering an enhanced customer experience. We also look at how you handle customer service, support and retention and the extent of your focus on profitable customer relationships. Then we turn to the issue of marketing alliances that are vital to growth.
Finally, we will scrutinize your financials and the assumptions underlying your projections.
What if our management team hasn't yet addressed some of the areas that are important to growing the business?
That's where Inter123 comes in. Sometimes entrepreneurs and executives have a great product concept or business model, but lack other skills that are critical for guiding the company through various stages of development. Beyond funding, our value added is the firsthand experience we bring to the table.
Do you have any tips about how I can prepare for a presentation to Inter123?
Your presentation should be thorough. You should be flexible enough to accommodate different Inter123 partners entering and leaving the room, which means you may have to repeat information multiple times. (Assume that some partners will not have read your business plan before they join the presentation.) Please be prepared for numerous questions.
How can I apply for funding?
A prospective partner can apply by submitting a comprehensive business plan in an Adobe PDF or Microsoft Word file via email to info@inter123.com. Please refer to the detailed specifications under Submit Business Plan.